Custom Jackets Maker

How Custom Jackets Maker Achieve The #1 Spot Online And Experienced A Whopping 1500% Increase In Conversions In A Single Quarter

About "Custom Jackets Maker"

“Custom Jackets Maker” is a unique e-commerce website specializing in custom-made varsity or letterman jackets. The site sets itself apart with a 3D live real-time jacket builder feature, allowing customers to design their unique jackets from scratch. Despite its innovative approach, it faced the challenge of competing in a highly saturated market dominated by giant stores. Moreover, handling SEO for a custom-coded website posed its unique set of challenges. Key to its strategy was finding a way to match its innovative product offering with an equally impactful web presence.

custom jacket maker
The Challenge

The Challenge

The challenge was two-fold. First, the niche was highly competitive, with colossal stores dominating the landscape. Second, implementing SEO strategies on a custom coded website is not as straightforward as it is in pre-built themes due to lack of SEO-ready frameworks. Despite these challenges, we were tasked with improving the website’s visibility, driving traffic, and increasing conversions.

The Solution

We started by doing in-depth keyword research for the niche and targeted high volume, high competition keywords on the website’s homepage. To counter the competition, we concentrated on building the website’s topical authority. We created an intricate hierarchy of subcategories and consistently worked on adding relevant, highly engaging blogs to support the categories. Each page was meticulously optimized for on-page SEO factors and technical SEO improvements were regularly carried out. The website was designed to have an easy-to-understand interface and depth in jacket categories to help users find exactly what they were looking for.

The Solution
CJM Performence

The Results

In just 3 months, our effective SEO strategies began producing impressive results for Custom Jackets Maker. Their website started ranking on search engines for highly competitive keywords, despite operating in a niche dominated by industry leaders.

This remarkable success, achieved exceptionally fast in such a crowded industry, demonstrated our dynamic approach. Not only did organic traffic surge but user engagement and conversions increased exponentially – a testament to well-optimized, targeted SEO.

By the end of the first quarter, Custom Jackets Maker had secured the top ranking nationally and witnessed conversions spike an unprecedented 1500% – all thanks to our data-driven optimizations. This success story shows that with innovation, UX focus and rigorous technical SEO, even niche businesses can dominate their field and see extraordinary growth.

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